Insights for higher education

Ideas and practical guidance on recruitment, retention, and student success from the Jetstream team.

Higher education enrollment and student recruitment

Student Recruitment September 6, 2026

The Enrollment Cliff Is Here. Can Your Recruitment Strategy Keep Up?

The enrollment cliff is no longer a distant concern for colleges and universities. The number of traditional college-age students has peaked, and the decline that follows is …

Student Recruitment

Student Recruitment Software: What Colleges and Universities Should Look For

Recruiting students involves far more than managing applications. Admissions and enrollment teams coordinate inquiries, campus visits, college fairs, outreach, communications, …

Higher education staff using CRM and student information systems

Higher Education CRM

Higher Education CRM vs. SIS: What's the Difference?

See how a higher education CRM differs from a student information system and how the two systems can work together to support recruitment, admissions, and enrollment.

Higher education staff analyzing recruitment and enrollment data

Student CRM

How CRM Data Can Improve Enrollment Yield

Enrollment yield is the percentage of admitted students who ultimately enroll at an institution. For enrollment teams, improving yield is not simply about admitting more students. …

Higher education admissions staff connecting student recruitment and admissions activities

Student CRM

How CRM Software Can Keep Applicants Engaged After Applying

Learn how CRM software can help colleges and universities maintain communication, coordinate follow-up, and keep applicants engaged after they submit an application.

Student Recruitment

What Software Do Colleges Use for Student Recruitment?

Explore the software colleges and universities use to support student recruitment, from CRM and communication tools to event management and application systems.